The short answer is yes. First, let’s define a squeeze page, then discuss why you need one. What is a squeeze page? It’s usually is a pop-up or small part of website that “squeezes” (extracts) an email address and/or cellphone number from your website visitor. A shoe shopping website squeezed my cellphone number out of …
Does my Website Need a Squeeze Page?: Lead Generation 101 Read More »
As a business owner, you have a zillion things pulling at your time, resources, finances, and attention all day every day. What do you outsource– and when? Here are my thoughts on indicators you might need to outsource your website developing. Did you DIY your website? Maybe you had the time – or lack of …
As a small business owner, you’ve wisely chosen to invest in outsourcing your website creation. Great decision! You know websites provide your digital marketing foundation, and you don’t want your brand to look DIY. What you should look for in a website developer, before you spend the money? Ask other business owners for recommendations and …
Clients come to me in all stages: without a website; with a DIY website; needing website updates. And I work with all of them to create the online branding platform which fits their industry and elevates their brand. Often I am asked which content management system I prefer, and I have an answer! I’ve worked …
Why is WordPress the best website content management system? Read More »