Unveiling the Web Design Wizardry: Why I Choose WordPress Over Squarespace

In the vast landscape of small business website development platforms, two giants stand out: WordPress and Squarespace. As a seasoned website designer in the Raleigh area with a focus on SEO, I’ve had the privilege of witnessing the evolution of both platforms. Over my five years of experience, I’ve consistently found myself leaning towards WordPress, […]

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Is your Small Business Medical Website HIPPA Compliant?

Costco Pharmacy lawsuit has implications for small medical practices Costco Pharmacy finds itself entangled in a class action lawsuit for allegedly sharing confidential medical information with third parties, namely Google, through the use of Google Analytics on their website. While Google Analytics is a widely adopted free tool for tracking website traffic and gathering valuable

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Why does my small business website need a Privacy Policy and Terms of Use?

As your small business website designer, I wanted to take a moment to emphasize the importance of having a Privacy Policy and Terms of Use on your website. While it might seem like a mundane legal requirement, these documents play a significant role in ensuring the trust and credibility of your website, which is crucial

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Powerful Case Study of Raleigh Paint and Improvements Website Redesign that led to explosive growth

In 2021, Brennan of Raleigh Paint and Improvement was a frustrated by his website. He had spent roughly $3600 on website design and SEO with zero Return On Investment – he was getting zero calls from his website being found on Google. Brennan realized that even though his website/SEO company told him that his website

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A Step-by-Step Guide on How to Set Up a Google My Business Profile (with a video)

If you are a small business owner, you may not know that setting up a Google My Business profile is free. The first thing you must have is a Business website. Contact me if you are just getting started as a business and don’t have your business website yet. But if you do have a

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5 reasons why your Small business needs a “Google Business Profile”

As a website designer, I have worked with numerous local businesses, and I found that having a Google Business Profile so important that I now include creating the profile in my website design packages. If you operate locally, you cannot be found if you don’t have a Google Business Profile. The good news is that

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Why does is matter if my website is mobile friendly?

66% of all site visits for new clients in 2020 came from their mobile devices. This is for the 1,000 most visited websites in the world, compared to the previous year. SEM Rush The answer to the question is it matters – a lot! It’s more important than ever for your website to navigate easily

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Email marketing is a great way to increase sales

Small business owners: email marketing can be easy!

Small business owners: Email marketing can be easy! Create curiosity, build relationships and cement brand loyalty About 60% of people do purchase research on the internet — even for local businesses. When website clickers are deciding who to hire, wouldn’t it be great if they told you they were checking you out? It’s not like

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Is the cost of SEO worth it?

How much should an SBO invest in SEO – and is it worth it?

As a small business owner, you likely know about SEO and have thought about investing some money in it. But will you get your money’s worth? The short answer is it depends, and requires tracking and calculating your return on investment. As a web designer, I hear stories where someone spends thousands on an SEO company

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MailChimp versus MailerLite – which one should you use?

You’re a business owner who wants to send out regular emails to your clients and business partners. Perhaps doing it yourself isn’t efficient any longer because business has picked up. Perhaps you want it automated so you don’t have to think about it. Or maybe you want to better track your analytics, like your email

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Getting more clients with SEO for your small business website

Getting new clients after moving to North Carolina: A case study

Getting new clients after moving to North Carolina: A case study of Consider It Done! in Raleigh, NC When I met Sherri at a networking event in 2019, she had only been living in North Carolina for a year. Previous to that, for 15 years, she had had a successful business going in Southern California.

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