As a small business owner, you’ve wisely chosen to invest in outsourcing your website creation. Great decision! You know websites provide your digital marketing foundation, and you don’t want your brand to look DIY. What you should look for in a website developer, before you spend the money? Ask other business owners for recommendations and …
Clients come to me in all stages: without a website; with a DIY website; needing website updates. And I work with all of them to create the online branding platform which fits their industry and elevates their brand. Often I am asked which content management system I prefer, and I have an answer! I’ve worked …
Why is WordPress the best website content management system? Read More »
How to Build a Website: Part 4 Congrats! You’re just about ready to start building your website – now you need a website host. A hosting company stores the html and image files which make up your website on their servers. Your domain name registrar (which I talked about {here} and {here}) might offer this …
Website Hosts, SSLs & Privacy Policies – Why do I need them? Read More »
Who’s my Website Registrar anyways? Part 3 of 4 – How to get started building a website Part 1 of this series, talked about domain names, and Part 2 discussed URLs. Here in Part 3! I’m going to tell you about registrars. In part 4, I am going to tell you more about website hosting. …
Building a Website Series: Part 2 Make sure to read Part 1 about domain names, because each part in this series will build on the last one. Your first step involved securing one – or more – domains or online addresses. The URL includes more than that, and in order for your clients to find …
When we talk to small business owners, we often hear about their website concerns. One of the most frequently asked questions we get is – “Why am I not getting leads from my website?” The business owner goes on to tell me that they have hundreds if not thousands of website clicks a month but …
Top 5 website mistakes small business owners make Read More »
Being around the web design universe, I throw words around which the average person might not be as familiar with. One of the first terms to know and understand is a domain, more specifically, a domain name. What is a domain? Names have always carried importance, and your domain name is no exception. The domain …
How do you stay in touch with the website clickers who find your website? How do you turn them from a website statistic to a business lead? How do you convert these clients? Do you own a service-based business and you want more leads? Do you want to learn how to turn website clickers into …
Turn Website Clickers into Leads by Enrolling in my Free Challenge Read More »
A picture is worth a 100% words! Therefore, I love adding images to all of my WordPress blog posts. Images make you stand out and get noticed in a sea of words. I use Canva for social media posts as well. When I insert my headshot, logo and branding color scheme it looks like a …
Stay connected with your current clients and generate new leads by creating an email list. In this presentation, I show the small business owner how to create an email list for free, what to do with it and how to promote it.
If you own a small or medium size service based business, having a calendar where current clients and potential clients can schedule appointments can be a game changer. If you trying to find a time to meet a potential client, you need it to be easy! Let them pick the time of available times, and …
Save Time and Add a Booking Feature to your Website Read More »
Your website About page is one of the most critical and most visited parts of your website. Have you heard the expression, “People buy from other people, not businesses”? This is why it’s so important to give a great first impression on your About page. Whenever I review my clients’ website statistics, their About pages …