Website Strategy

Is the cost of SEO worth it?

How much should an SBO invest in SEO – and is it worth it?

As a small business owner, you likely know about SEO and have thought about investing some money in it. But will you get your money’s worth? The short answer is it depends, and requires tracking and calculating your return on investment. As a web designer, I hear stories where someone spends thousands on an SEO company …

How much should an SBO invest in SEO – and is it worth it? Read More »

MailChimp versus MailerLite – which one should you use?

You’re a business owner who wants to send out regular emails to your clients and business partners. Perhaps doing it yourself isn’t efficient any longer because business has picked up. Perhaps you want it automated so you don’t have to think about it. Or maybe you want to better track your analytics, like your email …

MailChimp versus MailerLite – which one should you use? Read More »

Getting more clients with SEO for your small business website

Getting new clients after moving to North Carolina: A case study

Getting new clients after moving to North Carolina: A case study of Consider It Done! in Raleigh, NC When I met Sherri at a networking event in 2019, she had only been living in North Carolina for a year. Previous to that, for 15 years, she had had a successful business going in Southern California. …

Getting new clients after moving to North Carolina: A case study Read More »

orange juice is squeezed

Does my Website Need a Squeeze Page?: Lead Generation 101

The short answer is yes. First, let’s define a squeeze page, then discuss why you need one. What is a squeeze page? It’s usually is a pop-up or small part of website that “squeezes” (extracts) an email address and/or cellphone number from your website visitor. A shoe shopping website squeezed my cellphone number out of …

Does my Website Need a Squeeze Page?: Lead Generation 101 Read More »

Scroll to Top