I really get to know your business and your unique selling proposition. Then, together we determine the keyword strategy that will get your business ranking in google higher than your competition.
I have a CPA, so I understand what it means to invest money into your website. It is all about Return On Investment! I also work with clients about the best ways to utilize website automation which can save you time and/or bring in clients. I like to think of myself as your marketing partner and website designer rolled into one! Your website can be your “employee.” It needs to reflect your company and work for you to generate leads and keep clients.
Based on my past projects, I have developed a lengthy Content Questionnaire that really makes business owners think and communicate their companies’ unique goals and target audience before we get started. I’ve also found that sometimes people “talk” faster than they can write. Therefore, my content writer and I will interview you to get the content, if necessary. Once I have enough business information, I wire-frame a website mock-ups early so you can “see” what your website could look like, and then we go from there.
Also, I know that if you need a website, it’s because you want people to know about your business—and the best way to do that is to be found on Google! I include SEO keyword research and integration into every website. When you become my client, I have a vested interest in seeing your business and its website succeed. Therefore, I give tips on how to improve your Google ranking that many website designers do not give you because they are trying to complete your website as quickly as possible.
You may schedule a complimentary, no obligation 30-minute session where we can talk about your website (if it already exists) and your current pain points when working with your website. After our 30-minute talk, I might have some follow-up questions, but I will make sure I know enough to create a plan for how your website should function and necessary sections to include. Within a few days, I’ll create a custom quote for you.
I already have a website, and I can’t have it be down while you work on it. Is it possible to keep it running while you work behind the scenes?
Yes, I can work on your website in what is called a staging environment. While I am working on it, I will schedule meetings with you via Zoom so you can see my progress. I can also set up a staging live link so that you can test out the website functionality before it assigned to your domain. Your branded website stays “as-is” until you sign-off that your new website looks complete. Then, I can coordinate with you so your website is uploaded and visible to the world!
Yes, as long as your website was designed in WordPress, I can maintain your website. Depending on how many blog posts or updates are required, you can choose the maintenance plan that fits your needs. I can also create a quote for a redesign of your website that may include big or small changes.
Yes. WordPress powers 30% of the web. Its huge market share speaks to its integrations and support. Don’t worry, I will teach you how to update it!
You don’t. I am actually a big fan of the Do-It-Yourself Website builders like Wix, Weebly, Shopify and Squarespace.(for a limited time and function) WordPress is used on over 25% of the world’s websites, making it the top website builder, but that doesn’t mean everyone needs to be on WordPress today. Read my blog post on why I love WordPress. WordPress is open-source and has a much larger learning curve than the other website builders. However, the other website builders do have their disadvantages, and sometimes it is time to move to WordPress. If you are having a hard time updating your website and it looks out of date, then it might be time to hire a website designer. Schedule a consultation with me, and I will discuss the pros and cons with you. Also, join my Facebook group and learn tips to maintain your own website.
Your website can be completed as quickly as 4 weeks from contract signing for a small website, but it really depends on how complicated your website is and if you make yourself available for interviews and feedback. I make sure that pertinent questions about who you serve and what is unique about your business is answered before I start coding. I work with a few content writers so that your business messages are stated succinctly and in a persuasive manner. Once your website project starts on my end, a content writer and I will schedule a kick-off meeting. Together we will make sure your content guide is filled it out thoroughly. If you haven’t been clear on who your target market is and what you have to offer people, then I’ll stop and ask more questions. In general, I strive to get a website done in 4 to 8 weeks. If your website is large with a lot of integrations, you are on the longer end of the timeline. Your quote will include an estimated completion timeline along with a price estimate.
My content writers write most of the content with input from you and direction from me on which keyword phrases will get you the ROI for your website the fastest. Your website content will be organized based on best practices for website design. Ultimately, your website needs to be engaging for your ideal customer so that they fill out your contact form or complete another goal you identify. This will get your website to be the money maker for you in the years to come.
Yes, I can place your website under my bulk account in Siteground or I can give you a WordPress zip file that you can deploy on your website host if you have already purchased hosting. This is a good option for small business websites. Due to quality concerns, I will only manage website going forward on website hosts from a few carriers as not all website hosting services are created equal. I recommend WP Engine or SiteGround. If you don’t already have a hosting plan or you are unhappy with your current website host, I will talk to you about your budget and needs and suggest a hosting provider. I will move your website to whatever host you choose.
Yes! I love it when clients embrace their website and update it often. I can provide training with my website packages. I have trained even people who self-describe themselves as “non-techy” and they are thrilled with their progress in learning WordPress. In addition, they love the freedom that updating their own website provides (not to mention how much money it saves them in fees) I can train you in not only WordPress, but also your e-mail integration solution, Google Analytics, and how to find ideas for blog posts. Frequently updated websites get better SEO than “brochure” websites that never change. Go for it!
Yes! I am glad you asked! I have worked with clients from the U.K. to California. I recently completed a website for a client that is in Cary, NC (my hometown), but due to the pandemic that shall not be named, we haven’t met in person yet. I utilize Zoom, Dropbox, Google drive, the phone, email and whatever tool we need to connect virtually.